Bronco vs Jeep Wrangler mega thread

With the Bronco launch, what team are you in?

  • I will stay with team Jeep

    Votes: 700 61.0%
  • I may jump to Team Ford

    Votes: 235 20.5%
  • I am staying out of this one for now. (in Eric Cartman’s voice): Screw you guys, I am going home.

    Votes: 110 9.6%
  • Is “both” an option because I am loaded and can afford both?

    Votes: 102 8.9%

  • Total voters
    1,147

entropy

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Not sure if this has been posted, but Ford's website is updated with a new video

https://www.ford.com/bronco/

Shout out to the Trona Pinnacles in all their CG glory on this shoot!
The commercial shows the Bronco be all about speed. It is a race truck.

This is why I bought a Wrangler:


I wanna see a Bronco do that. Oh and that's a real Wrangler. not CGI.
 

JeepDave

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I don't know if everyone knows this...

Join us for the debut of the all-new Bronco and Bronco Sport.
Tune in July 13 at 8:00 pm EDT to ABC, ESPN or National Geographic,
 

cosmokenney

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I just don't get all the buzz about the bronco. I've looked at the renderings and actual "leaked" photos online and the dam thing is goofy looking. Especially that front grille. Looks like a cross between a wrangler in the rear (from the front doors to the back) and an FJ in front. No thanks.
 

_olllllllo_

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The commercial shows the Bronco be all about speed. It is a race truck.

This is why I bought a Wrangler:


I wanna see a Bronco do that. Oh and that's a real Wrangler. not CGI.
That is one of the best commercials I have ever seen that shows just what a vehicle can do. I still think the Bill Murray Groundhog Day commercial is my favorite, because it is Bill Frickin Murray.

 

Tellurian

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Nerd alert!

Started pulling in some data to see what people are searching for: Ford Bronco or Jeep Wrangler. You can clearly see those jumps in Ford Bronco searches when spy shots, reveal leaks, and obviously today's launch take place.

Of course, what will be important to Ford is that these sudden upshots in interest stay more steady at those higher levels after today. Look at Montana bucking the trend already!

Screen Shot 2020-07-13 at 3.21.07 PM.png
Screen Shot 2020-07-13 at 3.29.45 PM.png


Here is what interest on the web has looked like the last 7 days
Screen Shot 2020-07-13 at 3.33.26 PM.png


Five year trend...
Screen Shot 2020-07-13 at 3.33.01 PM.png


We'll have to see how much of Ford's market cannibalizes Jeep or if this is merely an indicator for how healthy the segment really is - in which case a rising tide lifts all boats (or maybe more appropriately, a 3" lift kit rises all off-roaders).
 

punktexas

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I'm diggin' the big screen.
 

ThirtyOne

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Just as a reality check, this is the average Wrangler buyer.

 

Varilux

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Actually, it's quite a bit higher than 80%. I'm reminded every time I try to find an aftermarket item for a two-door and see "Unlimited Only" on the availability. I have a friend in the aftermarket business, and when I'm griping about the non-availability of something he's quick to remind me "Dude, there's a reason Jeep almost didn't even bother making a 2 door JL..."

I had to take my wife's F150 in for service today, and stopped by the showroom to ask if there were any Bronco brochures. The sales guy saw me pull up in my JL and didn't even wait for me to ask. "We don't have any materials on the Bronco, and we actually don't know when they'll be in." That seems like poor coordination on Ford's part. I mean, they're spending all that advertising money to have a big splashy launch, but they don't enable their dealers to talk intelligently about the product?

@ThirtyOne - This generation is going to be running the country someday... :giggle:
Hope she gets a lot of tips on how to "decorate her car" (aka Jeep Stationwrangler)...
 
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ThirtyOne

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