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48% Price Increase Since 2018

CJ SCION

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Stellantis took first place in price increases. See this video.
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ResGuy68

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I find their approach logical and straightforward.

Increase wholesale pricing aggressively but sterilize the effects (partially) by reducing dealer margin (e.g., circumventing allocations through customer orders).

The net cost to the consumer is the same (or less) when compared to Toyota and the like that had dealers charging 10%+ above MSRP. However, Stellantis gets to keep more of that revenue.
 

Dusty Dude

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IMHO, they increased all prices across the board so they get the $7500 EV tax credit and not YOU…
 

Stetson

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The only way to stop price increases and market adjustments and all these other dealership games is to stop buying cars at these prices…

As long as enough people buy the cars at the high prices, they’ll keep selling them. I have noticed the dealer lots filling up and at my local dodge/Ram/Jeep dealer they have started to offer incentives on Ram 1500, Jeep Gladiators and dodge challenger/chargers.

maybe people are stopping buying at the current prices and we’ll see prices go down.

Stetson
 

S2k Chris

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Not watching the whole dumb video, but I leased a brand new JL Sport S in 2018, it was pretty loaded (dual top, tech pack, Alpine, towing, cold weather, etc) and had a window sticker of $45,035. I just built the closest equivalent I could on Jeep.com (no 3.6L/8AT combo I could find but whatever) and it was a sticker of $51,510. $51,510 - $45,035 = $6,475 / $45,035 = 14.4%. Not 48% or whatever. Clickbait.

Jeep Wrangler JL 48% Price Increase Since 2018 IMG_4856
Jeep Wrangler JL 48% Price Increase Since 2018 IMG_4857
 

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roaniecowpony

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The only way to stop price increases and market adjustments and all these other dealership games is to stop buying cars at these prices…

As long as enough people buy the cars at the high prices, they’ll keep selling them. I have noticed the dealer lots filling up and at my local dodge/Ram/Jeep dealer they have started to offer incentives on Ram 1500, Jeep Gladiators and dodge challenger/chargers.

maybe people are stopping buying at the current prices and we’ll see prices go down.

Stetson
True. It's the American way.
 

Punknhed

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highly doubt prices will ever go back down. labor costs have gone up. shipping costs have gone up. all materials have increased, exactly how would the prices go back down. Thankfully there are enough dealers around that sell for x.x% under, I got both of mine from Koons in Tysons corner and if i end up buying a 3rd jeep ill buy from them again. Now do i think their document fee is ridiculously expensive, yes. But in the grand scheme of things everything else has gone up and is expensive. Honestly the only way i could see things changing is resetting everything across the board. especially gas and diesel prices, but lets be real thats not gonna happen.
 

jdavis106

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Not watching the whole dumb video, but I leased a brand new JL Sport S in 2018, it was pretty loaded (dual top, tech pack, Alpine, towing, cold weather, etc) and had a window sticker of $45,035. I just built the closest equivalent I could on Jeep.com (no 3.6L/8AT combo I could find but whatever) and it was a sticker of $51,510. $51,510 - $45,035 = $6,475 / $45,035 = 14.4%. Not 48% or whatever. Clickbait.
This.
A similarly equipped Jeep wasn't 48% less expensive 5 years ago then the one you could get today. Jeep just cut way back building cheaper models and trims. That video shows that Jeep is trying to go upmarket and having a hard time of doing so. Kia and Hyundai are trying the same thing and having a better go of it.
 

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OldGuyNewJeep

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To all the forum OGs who told us early adopters that buying a first year redesign was foolish:

Jeep Wrangler JL 48% Price Increase Since 2018 1689769221925
 

Steph1

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IMHO, they increased all prices across the board so they get the $7500 EV tax credit and not YOU…
That’s exactly what’s happening here in Canada. For example, back in 2021 when I considered going 4xe Rubi, both loaded 4xe and regular Rubicon were at $72000. The regular Rubi had a $7000 incentive that brought the price down to $65000. The 4xe Rubi had zero rebate. The dealer said it was because the governement was giving $7000 to go 4xe, so there was no rebate from the factory. The rebate was the $7000 Gov incentive which brought the prices for both the regular and 4xe Rubi to the same price. So technically, it is the dealer that made that $7000, not the customer. The dealer even claimed it for the customer directly from the Gov. That Con practice avoided me from switching. Had both Rubis been the same price, but the 4xe an additional $7000 which would have meant that the 4xe was $7000 cheaper tham the regular Rubi, a 4xe is what I’d be driving today.
 
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Bryce

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Stellantis is having to give some deep incentives now. We bought a new 2023 JGC Limited last weekend and got $4500 in incentives and were still able to negotiate a good bit more off. We did have to travel a bit to get the options that we wanted.. it seems that a most we saw were loaded up with a Black Package that was over $2000 and all it did was go from 18-20" wheels and tires and black out the trim and that was way over prices for a basically a wheel and tire package.

The dealer we got it from still had quite a few 2022s of various CDJR and Fiats on the lot.

With all the repos I'm hearing about happening, it's going to be a rocky ride for the auto industry for a while.
 

Bryce

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This.
A similarly equipped Jeep wasn't 48% less expensive 5 years ago then the one you could get today. Jeep just cut way back building cheaper models and trims. That video shows that Jeep is trying to go upmarket and having a hard time of doing so. Kia and Hyundai are trying the same thing and having a better go of it.
I cannot believe that people are paying ADMs on Kias and Hyundais. I never thought I'd see that day. but here we are.
 

Hard Rock Jeep

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Every buyer today purchasing an auto with an internal combustion engine (ICE) is paying for the higher costs of electric vehicles (unfortunately sometimes, external combustion engines, ECE) that the current government is forcing upon us. Ford is selling F100 electrics and on each one, they lose as much as it costs to build and sell them. They then up the price on ICE's as it is a demanded product. The ECE is subsidized by the taxpayer but not enough to cover the extra cost, so you pay more for the ICE. The price differentials are substantially just another tax on Americans.
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