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The colors suck

CopperMtnGuy

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Wish they'd do some more elegant colors. Diamond black, or some type of light khaki or a jeep green or red rock. Fathom blue was pretty.
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Aonarch

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Jeep Wrangler JL The colors suck 1770391440462-oh


^ 2026


Jeep Wrangler JL The colors suck 1770391462234-54


^ 2025

2025 was more colorful, but there are still quite a few wild ones.

Jeep is also doing the whole 12 for 12 thing right now with special exterior colors and interior trims.
 

Sand Flea

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as I learned in Rob Zombie's iteration on the Halloween series "White is all of the colors of the rainbow. Black is the absence of color" - those two options are time immortal.
Which is why all 5 of my Jeeps have been bright white.
It has always been my preference.

Jeep Wrangler JL The colors suck IMG_6851
 

ASSFROW

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Dealers order what the public will accept rather than what they desire. As long as people keep buying whatever is on the lot, then the bland colours will remain the majority of what is sold.

Wranglers lend themselves well to bright colours but the buying public is not patient enough to place factory orders that would change the message. Then, as per one comment in this thread, you have the insecure individuals who think a paint colour may endanger their fragile masculinity.

Mojito, Tuscadero, Hydro, Ocean, Fathom, Gecko, etc. are great colour choices. As I’ve said before though, Bikini is and always will be best. YMMV.
Jokes, you don't get them. You must be fun at Luaus. It's a joke, don't get all sandy pantied.
 

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Ear Responsible

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Does Jeep not realize exactly how many new Wranglers they’d sell if they had better colors?

Like… TWICE as many!

To retire stuff like like Sarge Green, Fathom Blue, even Silver (!) is unthinkable.

And to rely on this “12 for 12” nonsense to deliver some sense of shortage and anticipation? Consumers don’t have the patience for that rope-a-dope, give me a break.

Criminal how much money they leave on the table with ugly and unoriginal 2026 paint choices.

I would like to see more metallic colors. Very happy with my Fathom blue. Metallic paints hide defects a lot better which is an obvious plus for a vehicle taken off road. I was very concerned about the dark color showing everything but in fact the metallic neutralizes the minor defects
 

jeepingib

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Wish they'd do some more elegant colors. Diamond black, or some type of light khaki or a jeep green or red rock. Fathom blue was pretty.
Snazzberry and Fathom were really good looking elegant colors.
 

jeepingib

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the bright flashy colors can go right in the trash

Jeep Wrangler JL The colors suck IMG_6851
Your opinion is noted.
It's
Jeep Wrangler JL The colors suck IMG_6851
, but it's been noted.

Long live the Skittles Jeeps!!!
Jeep Wrangler JL The colors suck IMG_6851
 

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Terrymo

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Im surprised one one has mentioned Gobi. I really wanted one but they were out for such a short period. Super rare to see one on the street, though i did see one last week.
I wanted Gobi but missed it by ordering one week too late. I figured if I had that color around here I would really never have to wash it. After 3 years of sting gray it’s fine.
 

ASSFROW

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I think it's cool that Ram came out with the New Holland blue color. Same color as my NH tractor.
Bought the Wife a Ford Edge in New Holland, right around the corner from their headquarters/plant, whatever the giant building is.
 

Sportacus

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I think jeep has great colors, they just need to rotate them more often. Seems like the same old shit year after year with a blue light special thrown in every once in a while.

imagine if you could get any of the colors theyve done, when you order, for an upcharge. But maybe that would gave to cost $5k in order to disrupt the paint xerox machines they use.
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