Just saw that Harbor Freight released their Badland Apex 30ft Kinetic Recover Rope for $99. Looks to be decent quality, however I have not seen one in person, I guess time will tell.
It looks very similar to the Yankums recovery rope, but I wouldn't be sure about its quality. See Project Farms reviews on Yankums and other recovery ropes here:
Project Farm (if only we could slow him down and stop him from saying "and" every time: