It's almost like the article is about the EU and EU regs and has very little bearing on Jeep in the US
Wait you read the whole article? Who does that?It's almost like the article is about the EU and EU regs and has very little bearing on Jeep in the US
This nerd right here!Wait you read the whole article? Who does that?
This is less a Stellantis problem than a it is a regulatory problem. European governments don't really want their people to have cars anyway
While that's true, I think it still says something about the parent company's thinking. They just don't seem to get that maybe reducing prices would entice customers to purchase their products. It's like they're internally blaming customers for not wanting to spend what they believe their products are worth. So, they are just going to close plants and reduce production. Not sure how sustainable that is when you start laying people off everywhere. Seems like a good way to go belly-up.It's almost like the article is about the EU and EU regs and has very little bearing on Jeep in the US
Reducing prices eats into profit margin. They aim for a 10-11% profit margin and if you lose a whole bunch more money selling EVs at a loss, then it's a losing situation still. Easy answer is to just avoid the fines and pressure the gov't for less stupid regulations.While that's true, I think it still says something about the parent company's thinking. They just don't seem to get that maybe reducing prices would entice customers to purchase their products. It's like they're internally blaming customers for not wanting to spend what they believe their products are worth. So, they are just going to close plants and reduce production. Not sure how sustainable that is when you start laying people off everywhere. Seems like a good way to go belly-up.
This is not a pricing issue, this is a regulation issue.While that's true, I think it still says something about the parent company's thinking. They just don't seem to get that maybe reducing prices would entice customers to purchase their products. It's like they're internally blaming customers for not wanting to spend what they believe their products are worth. So, they are just going to close plants and reduce production. Not sure how sustainable that is when you start laying people off everywhere. Seems like a good way to go belly-up.