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Dealership in California has a Rubicon price mark-up of $16,000!!!

simpleJL

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Check this out.

South County CDJRF in Gilroy, California.


JLUR MSRP: $49,865
"High demand" mark-up: $15,999
Their deal: $65,864

:cwl::cwl::cwl::cwl::cwl:

This is worthy of some Yelp reviews, I would say.

Jeep Wrangler JL Dealership in California has a Rubicon price mark-up of $16,000!!! IMG_4968


Jeep Wrangler JL Dealership in California has a Rubicon price mark-up of $16,000!!! IMG_4970
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RonH

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Sad part is someone will pay it.
 

Jeepsmashin

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I bet when you ask to look at it they'll hype it up, probably say it's one of the first JLs in ca. Lol
 

wanderer

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Post their name on the wall of shame
 
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simpleJL

simpleJL

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offcamber

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Huh? there are plenty here in Texas...
 
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simpleJL

simpleJL

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Huh? there are plenty here in Texas...
That showed up within the past week or two, yeah.

They are just showing up on lots.

The West Coast doesn't have much. California only has a few that have landed.

Hard to judge the sales of a vehicle strictly on pre-orders. Most people want to touch, test drive, etc.
 

N2o2he

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I bought mine at .5% under invoice and thought I paid to much, but I wanted it then and they wouldn’t budge.
 

COBill

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I'm not surprised; when I lived in the Bay Area the process of car buying was generally two hours of negotiation to try and get dealers down to sticker price.

In all seriousness, in an area where people buy multi-million dollar homes for cash, an extra $17K on a Jeep Wrangler may well come off as a nit, especially among people who need to be the first on their block.
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