- Thread starter
- #1
Soccer Madness! Jeep® Brand Offers Americans Named George Washington a Chance at a Jeep Wrangler if America Wins It All (Yes, Really)
In celebration of the soccer showdown, the Jeep brand is making a bold, unmistakably American promise: if the U.S. team finishes on top of the world this summer, the first 100 eligible living Americans legally named George Washington who register will have the chance to drive home in a new Jeep Wrangler.
Yes. That George Washington.
How it works:
“As the world turns its eyes to soccer this summer and America competes on the global stage, we're celebrating it the Jeep way, patriotically, playfully and with a nod to the name that shaped a nation,” said Olivier François, global chief marketing officer, Stellantis. "As America's most patriotic brand, tying America's victory to the country's founding father and original trailblazer gives 100 of our fans another unexpected reason to cheer."
In the spot, Shlesinger sits behind a desk beneath a portrait of George Washington riding in a Jeep Wrangler as she delivers a rallying cry to America.
“If America wins it all and a bunch of George Washingtons end up driving around in brand-new Jeep Wranglers, that’s the kind of chaotic patriotism I want to be part of,” said Shlesinger. “The Jeep brand has always represented freedom, adventure and a little bit of rebellion, so giving George Washingtons across America the chance to get a Jeep Wrangler felt perfectly unhinged in the best possible way.”
The "All in on America” campaign was created in partnership with Chicago-based advertising agency Highdive.
For more information visit wranglerforwashingtons.com.
- As soccer takes a foothold in U.S this summer, the Jeep® brand is going “All in on America”
- If the U.S. team wins it all on the soccer field this summer, Americans named George Washington could get a new 2026 Jeep Wrangler
- First 100 eligible Americans legally named George Washington to register at wranglerforwashingtons.com would receive a Jeep Wrangler
- “All in on America” 60-second spot featuring Iliza Shlesinger to run across television and the Jeep brand’s social media channels
In celebration of the soccer showdown, the Jeep brand is making a bold, unmistakably American promise: if the U.S. team finishes on top of the world this summer, the first 100 eligible living Americans legally named George Washington who register will have the chance to drive home in a new Jeep Wrangler.
Yes. That George Washington.
How it works:
- Any U.S. resident legally named George Washington can register at wranglerforwashingtons.com
- Registration is open now through the final match of the tournament
- The first 100 verified registrants will be eligible
- If the U.S. wins it all, those selected will each receive a new Jeep Wrangler
“As the world turns its eyes to soccer this summer and America competes on the global stage, we're celebrating it the Jeep way, patriotically, playfully and with a nod to the name that shaped a nation,” said Olivier François, global chief marketing officer, Stellantis. "As America's most patriotic brand, tying America's victory to the country's founding father and original trailblazer gives 100 of our fans another unexpected reason to cheer."
In the spot, Shlesinger sits behind a desk beneath a portrait of George Washington riding in a Jeep Wrangler as she delivers a rallying cry to America.
“If America wins it all and a bunch of George Washingtons end up driving around in brand-new Jeep Wranglers, that’s the kind of chaotic patriotism I want to be part of,” said Shlesinger. “The Jeep brand has always represented freedom, adventure and a little bit of rebellion, so giving George Washingtons across America the chance to get a Jeep Wrangler felt perfectly unhinged in the best possible way.”
The "All in on America” campaign was created in partnership with Chicago-based advertising agency Highdive.
For more information visit wranglerforwashingtons.com.
Sponsored
