Ratbert's Dealers Below-Invoice Spreadsheet

[Ratbert]

I feel a little stupid asking this question, but I am probably a little stupid so it’s fine. It seems by the way all these posts discuss this topic the discounts are on orders not dealer inventory. I can understand why someone would want to order to get exactly what they want. No one has said this but it reads like dealers ONLY give these discounts on orders. Why wouldn’t they give the same discount for what’s on their lot. Does their cost differ on the order or something?
Thanks
Chris

Some, like Criswell, offer their discounts on aging units on the lot, but most only offer them for custom orders.

It's basically an extremely low overhead / low risk way of selling vehicles. A new vehicle sitting on the lot costs interest. They can get holdbacks, volume bonuses, incentives, etc.

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