Jeep Values - Massive Decline

[Iawrangler]

Fully loaded is the problem. I sold a 23 Sport a couple of months ago for $500 less than I paid for it after 20 months and 5700 miles. It was a base Jeep I paid $32k for ordered new. When selling real estate or cars it’s all about the comps. You want the cheapest house in a nice neighborhood, not a mansion in a trailer park.

Jeep inflated their prices by adding options, not increasing the base prices. So adjusted for inflation, a base Sport is actually a pretty good deal. However, add model upgrades and options on top of that and you go from 30k to 60k on the exact same vehicle.

I’ve owned 62 vehicles in my life and I’m not wealthy. I build relationships with dealers, order below invoice, wait for the best incentives, and choose base models in whatever I choose. So base Sport or base Rubicon so I’ll be the cheapest guy on the block.

I agree with your analogy. I bought a new '24 2 Door Sport in Aug '24 the only options being anvil color and auto trans. Your post inspired me to look it up on KBB. They show the current private sale value to be in the range of what I paid.

Sponsored

 

[zouch]

i'd say my J**p is more valuable to me than ever.
(that's ignoring the fact that it's irreplaceable.)

nobody sells what i want; what i bought was a platform to build what i want.
what i've got now is very close to that*, and i know that i'll never get the money i put into it back out of it. moreover, i'll never get the time i put into it back out of it.
but i'm not flipping vehicles often; my current fleet of vehicles averages over 13 years old (and all of them are my idea of better than original; none of them are stock).


* are we ever really "done"?

Maybe so in general.
Still, my jeep's just as valuable to me as ever.

 

[Twisted10]

Agree. and... where did you get a "wench" for your 392

well, a wallet full of $100 bills will usually get you any wench you want

 

[JSFoster75]

my current fleet of vehicles averages over 13 years old

I wish I could say that...

I think I've owned around 60+ vehicles... These are not in ownership order... I may be off a year or two on a couple of these, but this list is pretty accurate as far as the ones I can easily recall.

1981 Oldsmobile Toronado (1st car, paid $250)
1981 Mercury Cougar (2nd car, paid $575)
1986 Dodge Caravan
1989 Ford Taurus SHO
1993 Ford Mustang GT Convertible
1995 Hyundai Accent
1996 Ford Explorer Sport
1997 Chevy S-10 Fleet Side
1997 Chevy S-10 Flare Side
1996 Chevy Silverado 1500 Diesel
1997 Pontiac Firebird
1997 Ford F-150
1997 Honda Civic LX
1998 Dodge Neon
1998 Oldsmobile Silhouette Minivan
1999 Ford Escort Wagon
2000 Oldsmobile Silhouette Minivan
2001 Ford F-150 Crew Cab
2001 Ford E-150
2002 Ford Focus
2003 Ford F-250 4x2 Crew Cab
2003 Chevy Silverado 1500
2003 Honda Pilot LX
2004 Ford Focus Station Wagon
2004 Toyota Tacoma
2005 Kia Spectra5 - Manual Transmission
2005 Mercury Mountaineer
2006 Buick Lesabre
2006 Ford Explorer
2007 Mazda 3i
2008 Toyota Prius 3
2008 Toyota Prius 3
2008 Toyota Prius 4
2009 Toyota Prius 6
2009 Toyota Prius Touring
2012 Ford Explorer Sport
2014 Toyota Camry SE
2015 Toyota Corolla
2017 Ford Fusion Hybrid
2017 Toyota Rav4 Hybrid
2018 Jeep Wrangler Sahara (Gray)
2018 Jeep Wrangler Sahara (Black)
2003 Jeep Wrangler Sahara
2019 Jeep Wrangler Rubicon (Mojito)
2020 Jeep Wrangler Rubicon (Firecracker Red)
2021 Toyota Venza Limited (Still own), fixing to trade for '25 Toyota Grand Highlander Limited
2007 Jeep Wrangler X
2022 Jeep Wrangler Rubicon (Tuscadero)
2024 Toyota Land Cruiser Limited (Still own)

 

[Poseidon20]

We bought our 2021 Sport for $26k in mid-august. 25k miles, 3in lift, 35'' Toyo Open Country tires, steel bumber and winch. We still feel like we got a great deal.

 

[Punkn89]

This is not new - https://www.jlwranglerforums.com/forum/threads/trade-in-value-plummet-of-death.102900/

People and dealers alike have been brainwashed with Covid pricing. THAT TIME IS OVER! Unfortunately, the dealer's MSRP has not gone down. The market is still on a pendulum. If you own (paid off) what you have and it's been reliable, keep it.

 

[Mgdstar]

It will take awhile but gas prices should start coming down, (except for California which refuses to participate in logical decisions) which will help SUV sales. The end of the imbalance caused by offering tax breaks for one consumer and not another should also help increase sales of ICE vehicles.

 

[7c102c600853ce38121]

Guys, 4xe in Europe was around 100k$ for two years in a row and was the only available option. Now we're having 2.0T only and its around 82k$.

I've bought mine in 2021 when it was 58k..

And we're talking Rubicon trim with all options selected.

IMHO 4xe price was INSANITY and ~80k for gas now is still absurd. Dunno who bought 4xe, Stellantis is having a reality check.

 

[NWJeepr]

This is an apolitical thought. I am not expressing support, condemnation, or anything in between for proposed tariffs by the new administration that may raise what we pay for vehicles produced, at least in part in Canada or Mexico.

I leave my thoughts on this off the forum.

But what I will say is that if these tariffs are implemented and raise the prices of such vehicles then the same people in need of vehicles may be chasing a smaller affordable inventory across all manufacturers, and well, supply and demand being as apolitical as a pretty sunset, I am curious to see if that raises the cost of vehicles across the board.

Don't forget China. If 10% tariffs are enacted starting Feb 1 as rumored, a ton of vehicle electronics and chips come from over there and it's going to bomb the North American auto market. Manufacturers are going to pass on the increased cost to the consumer.

I read an article that quoted Jamie Dimon who basically said "get over it" if prices go up. Ok, then...

 

[stretch-bsn]

First time Jeeper here bought mine (2018 JLU sport s) in September. 47k miles and 25k price tag. I’m happy with that price. Now I’ve got a set of rubicon axles sitting in my buddies garage lol. I keep vehicles until they die typically.

The incentives are great imo….Ive been trying to convince my buddy to bite the bullet on a gladiator since I found out how awesome Jeeps are! I think k he might finally jump!!!

 

[bross181]

The depreciation on the Jeep Wrangler 4xe is really bad....

 

[Punkn89]

The depreciation on the Jeep Wrangler 4xe is really bad....

The depreciation of any electric vehicle is going to be bad. Between the new EV incentives/tax breaks, not a huge market for used. Plus, IMO, it is a bigger risk to buy a used EV vs ICE.

 

[The Last Cowboy]

Agreed with all of these points. I will say that the tempering (eliminating) of the EV mandate is bullish for the auto-industry, at least for the survival of combustion engines. Will things wildly swing back in 4 years and we'll be headed back for all EV by 2030??? Anyone's guess....

I doubt it. The free market already has spoken. Manufacturers were already dialing back or cancelling as many EV programs as they could, given the mandates they were operating under. Now that the weight of mandates have been removed, they can concentrate on vehicles that their customers want to buy. It wont happen overnight, but imagine the savings now that massive amounts of cash burn aren't going towards programs that wont yield any return, much less profit.

 

[AndySpill]

Don't forget China. If 10% tariffs are enacted starting Feb 1 as rumored, a ton of vehicle electronics and chips come from over there and it's going to bomb the North American auto market. Manufacturers are going to pass on the increased cost to the consumer.

I read an article that quoted Jamie Dimon who basically said "get over it" if prices go up. Ok, then...

And again I say apolitically, tariffs are simply taxes imposed on a foreign entity.

It matters not which political party imposes them, or whether they are, all things considered, a smart or bad thing to implement on the whole. The latter's a question for the ages I'll leave the experts on other forums to ponder.

But who truly pays for those costs, tariffs or taxes, is not necessarily the entity in the transaction on which they're imposed.

For example, we "pay" the taxes imposed on us and collected by, say, the retail store, but how much the price of those goods goes up when such taxes are mandated by law to be charged/collected, is a product of who in the transaction has more power. Goods that have easier substitutes, or the consumer can do without: more of that tax is eaten by the seller in price rises, if any, less than the taxes. Taxes on cigarettes: need I tell you that those invariably get paid by the addicted consumer.

I point out these apolitical realities about power and transactions because we should not for a moment think that those sovereign nations we tariff, that have the transactional power to do so, won't think twice about applying tariffs on the US goods sold in their countries in kind, which will reduce domestic profits by the extent that such tariff costs cannot be reflected in higher prices charged by those companies.

And in an effort for those domestic companies' managers to show growth to stake holders, (as that is their job) to the extent they can, guess who pays higher prices for their wares? We do.

This is not a dig or props for the powers that be. While I'm generally anti-tariff and taxes, as their costs reduce how much is transacted (a good thing, as we buy because a product is worth more to us than the money spent on it, just as it's sold because the product is worth less than the money charged for it) I do see some taxes necessary to support essential services, and am not against tariffing nations not paying their share, especially who lack the power to tariff us back.

 

[Terrymo]

Maybe so in general.
Still, my jeep's just as valuable to me as ever.

In before the lock caused by all the “apolitical” doublespeak.

I feel the same way. I’ve never had the mindset that buying a vehicle new or used was a good investment. Some cars are just a necessary evil. We bought the Jeep for where we can go and what we can do with it. We got a fair deal and its current worth is not measured in dollars.

Sponsored