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FCA Reports First-quarter 2023 US Sales
  • 2023 total U.S. sales decline 9% in Q1 versus same period last year
  • Dodge brand total U.S. sales increase 24% versus same quarter last year
  • Dodge Charger up 43%; Dodge Challenger up 2% and Dodge Durango up 22% in total U.S. sales versus same quarter last year
  • Dodge Hornet G/T arriving at dealerships now
  • Chrysler brand up 10% in total U.S sales versus same quarter last year
  • Chrysler Pacifica up 10% and Chrysler 300 up 9% in total U.S. sales versus same quarter last year
  • Jeep® Wrangler 4xe is *America’s best-selling plug-in hybrid vehicle, followed closely by the Grand Cherokee 4xe at No. 2
  • Jeep Wrangler 4xe total U.S. sales increase 72% over same period last year; Wrangler 4xe accounts for 38% of total Wrangler sales in Q1 2023
  • Jeep Cherokee up 31% versus same quarter last year
  • Ram brand officially unveiled the all-electric Ram 1500 REV
  • Ram ProMaster sees its best ever Q1 total U.S. sales, up 90% versus same period last year
  • Ram ProMaster City sees its best ever Q1 total U.S. sales in first quarter, up 232% versus same quarter last year
April 3, 2023 , Auburn Hills, Mich. - FCA US LLC reports sales of 368,237 vehicles in the first quarter for 2023. Overall, total U.S. sales for the first quarter declined 9% versus the same period last year

“As we continue to navigate the market conditions transpiring across the automotive industry, together with our dealer network, we are making the necessary adjustments to meet our customer’s expectations,” said U.S. Head of Sales Jeff Kommor. “We also continue to see strong demand for our plug-in hybrid vehicles, with the Jeep® Wrangler 4xe and Grand Cherokee 4xe placing No. 1 and No. 2, respectively, as America’s best-selling PHEV vehicles. And with the Alfa Romeo Tonale production start announced last week, in addition to the impending arrival of the Dodge Hornet R/T in dealerships this spring, we are excited to bring customers another addition to our electric offerings.”

The Dodge brand saw total U.S. sales increase 24% versus same quarter last year. Sales of the Dodge Charger increased 43%; Dodge Challenger increased 2% and Dodge Durango was up 22% versus same quarter last year. Announcing its seventh and final “Last Call” special edition on Monday, March 20, during a spectacular helicopter landing in Las Vegas, Dodge fired up ordering last week for Challenger SRT Demon 170, the world's fastest, quickest and most powerful muscle car ever produced.

The brand ushered in its future of electrified muscle with the reveal of the all-electric Dodge Charger Daytona SRT concept, and Dodge enthusiasts will see the arrival of the Dodge Hornet R/T this spring. The all-new Dodge Hornet, unlocking the gateway to Dodge muscle, offers the quickest, fastest, most powerful compact utility vehicle under $30,000, bringing buzz to the segment with unmistakable Dodge styling cues and performance. The Dodge Hornet G/T is arriving at dealerships now.

The Chrysler brand is up 10% in total U.S. sales versus same quarter last year. The Chrysler Pacifica is up 10% and Chrysler 300 is up 9% in total U.S. sales versus same quarter last year.

The Chrysler Pacifica Hybrid accounted for 12% (3,473 units) of the nameplate’s total sales for the first quarter. Chrysler brand recently launched its Vanlightenment marketing campaign featuring both the Pacifica and Pacifica Hybrid, demonstrating how the Chrysler Pacifica serves as a support system for families and brings harmony within their chaotic lives. **Consumers who purchase and take delivery of a Pacifica plug-in hybrid, America’s first and only plug-in hybrid minivan, may be eligible for up to $7,500 federal tax credit through April 17, 2023.

Total U.S. sales of the Jeep Cherokee increased 31% in the first quarter versus same quarter last year. The Jeep Wrangler 4xe total U.S. sales increased 72% over the same period last year. The Jeep Wrangler 4xe, the first-ever electrified Jeep Wrangler, remains *America’s best-selling plug-in hybrid vehicle, with 14,392 (38%) of total Jeep Wrangler sales in the first quarter of 2023. The 2022 Grand Cherokee 4xe, which went on sale in late 2022, accounted for 7,222 (13%) of Grand Cherokee U.S. sales in the first quarter of 2023, and is America’s No. 2 best-selling plug-in hybrid vehicle. **Consumers who purchase and take delivery of a Jeep Wrangler 4xe or Grand Cherokee 4xe may be eligible for up to $7,500 federal tax credit through April 17, 2023.

The vehicles represent the brand's start of its electrification strategy to provide new levels of efficiency, environmental responsibility, performance and capability, on and off the road.

The Ram Truck brand officially unveiled the all-new, all-electric Ram 1500 REV and the Ram REV Insider+ Program on Sunday, February 12. RamREV.com opened to consumers to reserve a place in line to preorder the Ram 1500 REV.

The Ram ProMaster van sees its best ever Q1 total U.S. sales, up 90% versus the same period last year. The Ram ProMaster City also saw its best ever Q1 total U.S. sales, up 232%. Continued demand for Ram commercial fleet vehicles sees best ever Q1 U.S. sales, up a combined 64% versus Q1 2022.

The Ram 1500 was recently named to Car and Driver 10Best Trucks and SUVs for the fifth consecutive year.

The company’s U.S. commercial fleet channel sales increased 67% across its vehicle portfolio versus same quarter last year.

Jeep Wrangler JL Jeep Wrangler Q1 2023 US Sales Numbers Screenshot 2023-04-03 at 12.24.42 PM
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GMONEY

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Do these numbers represent what went to dealers or what went to the actual owners?

If the former I want ro know what's still on the lot if later (which I assume it is) I want ro know what production numbers are.

Without both numbers you don't have the full picture.
 

TXRubicon

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Delivered units to end customers. This is the industry standard of auto sales reporting. All manufacturers report this way.

Do these numbers represent what went to dealers or what went to the actual owners?

If the former I want ro know what's still on the lot if later (which I assume it is) I want ro know what production numbers are.

Without both numbers you don't have the full picture.
 

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SteveFinn

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FCA Reports First-quarter 2023 US Sales
  • 2023 total U.S. sales decline 9% in Q1 versus same period last year
  • Dodge brand total U.S. sales increase 24% versus same quarter last year
  • Dodge Charger up 43%; Dodge Challenger up 2% and Dodge Durango up 22% in total U.S. sales versus same quarter last year
  • Dodge Hornet G/T arriving at dealerships now
  • Chrysler brand up 10% in total U.S sales versus same quarter last year
  • Chrysler Pacifica up 10% and Chrysler 300 up 9% in total U.S. sales versus same quarter last year
  • Jeep® Wrangler 4xe is *America’s best-selling plug-in hybrid vehicle, followed closely by the Grand Cherokee 4xe at No. 2
  • Jeep Wrangler 4xe total U.S. sales increase 72% over same period last year; Wrangler 4xe accounts for 38% of total Wrangler sales in Q1 2023
  • Jeep Cherokee up 31% versus same quarter last year
  • Ram brand officially unveiled the all-electric Ram 1500 REV
  • Ram ProMaster sees its best ever Q1 total U.S. sales, up 90% versus same period last year
  • Ram ProMaster City sees its best ever Q1 total U.S. sales in first quarter, up 232% versus same quarter last year
April 3, 2023 , Auburn Hills, Mich. - FCA US LLC reports sales of 368,237 vehicles in the first quarter for 2023. Overall, total U.S. sales for the first quarter declined 9% versus the same period last year

“As we continue to navigate the market conditions transpiring across the automotive industry, together with our dealer network, we are making the necessary adjustments to meet our customer’s expectations,” said U.S. Head of Sales Jeff Kommor. “We also continue to see strong demand for our plug-in hybrid vehicles, with the Jeep® Wrangler 4xe and Grand Cherokee 4xe placing No. 1 and No. 2, respectively, as America’s best-selling PHEV vehicles. And with the Alfa Romeo Tonale production start announced last week, in addition to the impending arrival of the Dodge Hornet R/T in dealerships this spring, we are excited to bring customers another addition to our electric offerings.”

The Dodge brand saw total U.S. sales increase 24% versus same quarter last year. Sales of the Dodge Charger increased 43%; Dodge Challenger increased 2% and Dodge Durango was up 22% versus same quarter last year. Announcing its seventh and final “Last Call” special edition on Monday, March 20, during a spectacular helicopter landing in Las Vegas, Dodge fired up ordering last week for Challenger SRT Demon 170, the world's fastest, quickest and most powerful muscle car ever produced.

The brand ushered in its future of electrified muscle with the reveal of the all-electric Dodge Charger Daytona SRT concept, and Dodge enthusiasts will see the arrival of the Dodge Hornet R/T this spring. The all-new Dodge Hornet, unlocking the gateway to Dodge muscle, offers the quickest, fastest, most powerful compact utility vehicle under $30,000, bringing buzz to the segment with unmistakable Dodge styling cues and performance. The Dodge Hornet G/T is arriving at dealerships now.

The Chrysler brand is up 10% in total U.S. sales versus same quarter last year. The Chrysler Pacifica is up 10% and Chrysler 300 is up 9% in total U.S. sales versus same quarter last year.

The Chrysler Pacifica Hybrid accounted for 12% (3,473 units) of the nameplate’s total sales for the first quarter. Chrysler brand recently launched its Vanlightenment marketing campaign featuring both the Pacifica and Pacifica Hybrid, demonstrating how the Chrysler Pacifica serves as a support system for families and brings harmony within their chaotic lives. **Consumers who purchase and take delivery of a Pacifica plug-in hybrid, America’s first and only plug-in hybrid minivan, may be eligible for up to $7,500 federal tax credit through April 17, 2023.

Total U.S. sales of the Jeep Cherokee increased 31% in the first quarter versus same quarter last year. The Jeep Wrangler 4xe total U.S. sales increased 72% over the same period last year. The Jeep Wrangler 4xe, the first-ever electrified Jeep Wrangler, remains *America’s best-selling plug-in hybrid vehicle, with 14,392 (38%) of total Jeep Wrangler sales in the first quarter of 2023. The 2022 Grand Cherokee 4xe, which went on sale in late 2022, accounted for 7,222 (13%) of Grand Cherokee U.S. sales in the first quarter of 2023, and is America’s No. 2 best-selling plug-in hybrid vehicle. **Consumers who purchase and take delivery of a Jeep Wrangler 4xe or Grand Cherokee 4xe may be eligible for up to $7,500 federal tax credit through April 17, 2023.

The vehicles represent the brand's start of its electrification strategy to provide new levels of efficiency, environmental responsibility, performance and capability, on and off the road.

The Ram Truck brand officially unveiled the all-new, all-electric Ram 1500 REV and the Ram REV Insider+ Program on Sunday, February 12. RamREV.com opened to consumers to reserve a place in line to preorder the Ram 1500 REV.

The Ram ProMaster van sees its best ever Q1 total U.S. sales, up 90% versus the same period last year. The Ram ProMaster City also saw its best ever Q1 total U.S. sales, up 232%. Continued demand for Ram commercial fleet vehicles sees best ever Q1 U.S. sales, up a combined 64% versus Q1 2022.

The Ram 1500 was recently named to Car and Driver 10Best Trucks and SUVs for the fifth consecutive year.

The company’s U.S. commercial fleet channel sales increased 67% across its vehicle portfolio versus same quarter last year.

Screenshot 2023-04-03 at 12.24.42 PM.jpg
Your % change is off on the Wagoneer & Grand Wagoneer...more like -21% & -36%
 

jayjc08

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Interesting that the Cherokee is the only Jeep model that is up AND is also being discontinued.

Thanks for sharing!
 

jeepingib

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Interesting that the Cherokee is the only Jeep model that is up AND is also being discontinued.

Thanks for sharing!
I believe that it was heavily discounted.
 

bthomp

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Would be interesting to see unit sales (#) and dollar sales ($). Given the price increases, -17% could be only 5-10% down in dollar terms. Depending on if there is a change in buying patterns from the sports to the more expensive trims, overall revenue for the wrangler could be flat to slightly up with lower volume. Separately, 4XE making up 38% of Wrangler sales is a very surprising number to me. I get people like them, and I considered getting one, but they don't have a great electric only range and the battery weight hurts the gas mileage. I see them, but not that often.
 

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TXRubicon

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Bronco was only 5,451 units shy. They're closing that gap at 32,430 Bronco units sold in Q1 vs. Wrangler's 37,971. If they can get production to catch up with demand, it won't be too long before they catch up or surpass.

Jeep Wrangler JL Jeep Wrangler Q1 2023 US Sales Numbers Screenshot 2023-04-04 084730
 
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Chance_P

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I'm not an EV hater, but I am wondering if the 4xE orders have been getting pushed through over all other models due to the government subsidy ending soon?
 

UM_Ftown

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Bronco was only 5,451 units shy. They're closing that gap at 32,430 Bronco units sold in Q1 vs. Wrangler's 37,971. If they can get production to catch up with demand, it won't be too long before they catch up or surpass.

Screenshot 2023-04-04 084730.png
Would be interesting to see line graphs of each. I feel like without the constraint issues and dealer ADM the Bronco would have already surpassed the Wrangler.
 

The Last Cowboy

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The 4Xe numbers are strange to me too. Maybe they are far more popular in California and the Northeast. I hardly see them here and I've only ever seen 2 on the dealer lots. I've never seen a used one for sale.
 

TXRubicon

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Agree. Their sales are supply constrained. We'll see what Jeep has up its sleeves to rejuvenate excitement in the Wrangler lineup.

Would be interesting to see line graphs of each. I feel like without the constraint issues and dealer ADM the Bronco would have already surpassed the Wrangler.
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