New Jeep Super Bowl Ad Is Pure America

Jeep’s marketing is second to none and its latest JL Wrangler commercial for the Super Bowl once again is a huge win.

Drawing upon the rich history of the Jeep and its deep ties to the military, patriotism and other American iconography — the ad is a perfect fit for another purely American tradition in sport.

You can check out the new Jeep Wrangler Super Bowl ad inside.