I love my Yeti Roadie 24. I think if I were buying coolers over again id look at RTIC. I got my big yeti cooler on sale years ago and I've been happy with it, I probably wouldn't have paid full price though. I think my 65qt was like $220I have never used a Yeti branded soft side cooler, but I've used AO, Rtic, and Ozark Trail. If you are just looking to hold ice for 24 hours or so, they might work for you, but dont expect any longer. The best of the 3 I listed is the RTIC and I still have to put ice in it every single morning. Most mornings there would be no ice at all left. Thats sitting in a car on a cool day not being opened much.
I finally got sick of that and bought a Yeti Roadie 24 last year and its awesome. Just went out for 8 days and had to add two bags (16lbs) of ice through the whole trip. Considering I did not precool the cooler or half of the drinks, thats pretty damn good.