Rubi SoHo
Well-Known Member
The CJDR dealer here where I live just opened a standalone Jeep lot with showroom etc about 2 miles up the road from their prior location. CDR are staying down at the old facility, jeep has a new “hipster” showroom with re-claimed barnwood, exposed brick, etched glass with off-roading scenes, and piles of gravel to park rigs on (a-la Land Rover). It’s a nice looking showroom. It’s also conspicuously close to the Ford dealer that’s been getting some Broncos, they have two for demo, and usually 2-3 on the lot awaiting pickup; while the jeep lot across the street usually has at least one JL rubicon for sale and 10-15 gladiator rubicon and Mojave trucks at all times.
I’ll bet they’re getting plenty of frustrated bronco-curious customers walking across to look at the jeeps.
I’ll bet they’re getting plenty of frustrated bronco-curious customers walking across to look at the jeeps.
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