is yellow harder to sell?

TXRubicon

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Have owned 5 yellow cars, all of which were harder to sell than the same cars in more subdued colors. You just have to find the right buyer which can take an act of patience.
 

Mark P

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I just placed my order for a 2019 yellow Rubicon, this is my first Jeep. I had black, white, grey color cars before, and never had a yellow car.

I think yellow looks great but I am having 2nd thought now. Seems like it is not a popular color, no one talks about it in the forum. Am I going to have trouble to sell the car in few years?
Waiting on my HellaYella [email protected] door sport s. Have had 2 black and one blue.Wanted to be different this time. from what I can find less than 1% seem to be yellow.doesn't seem like an accurate number.
 

ads75

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Order the Jeep you want, not the Jeep the next owner wants.
 

BobK

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I love Yellow. My 2015 JKUR was Yellow! I loved it, wife and adult son, not so much, but as I told them "it ain't your Jeep"

This time around I bought black. It was hard to sneak around unnoticed in a Yellow Jeep. LOL

UNADJUSTEDNONRAW_thumb_1eee.jpg
 
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Dark-R

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I love Yellow. My 2015 JKUR was Yellow! I loved it, wife and adult son, not so much, but as I told them "it ain't your Jeep"

This time around I bought black. It was hard to sneak around unnoticed in a Yellow Jeep. LOL

UNADJUSTEDNONRAW_thumb_1eee.jpg
Same situation, wife and kids hate it, told me to get black or white.
 
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BobK

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Same situation, wife and kids hate it, told me to get black or white.
I loved the contrast with the black fenders. Also a Steelers fan so that helped too!!
 

imapseudonym

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I love Yellow. My 2015 JKUR was Yellow! I loved it, wife and adult son, not so much, but as I told them "it ain't your Jeep"

This time around I bought black. It was hard to sneak around unnoticed in a Yellow Jeep. LOL

UNADJUSTEDNONRAW_thumb_1eee.jpg
I wish our was this bright! :D Maybe I'm too obnoxious though ha!
 

DizzyIzzy

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Growing up in Asia and Middle East, I loved the camel trophy yellow Land Rover Defenders. So, when it came time to buy my own off-roader the closest thing to that is the hellayella. And it looks awesome. Wranglers should be fun colors. The black, grey, silver are so damn boring.

I’ve put some pics of it being built, in my showcase.

CE3C74D6-2DCE-4425-88C5-F64A25E00CCC.jpeg
 
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Amaruq

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I do love the hellayella and the bikini. But I still ordered a sting grey.
 

DadJokes

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Growing up in Asia and Middle East, I loved the camel trophy yellow Land Rover Defenders. So, when it came time to buy my own off-roader the closest thing to that is the hellayella. And it looks awesome. Wranglers should be fun colors. The black, grey, silver are so damn boring.

I’ve put some pics of it being built up in my showcase.

CE3C74D6-2DCE-4425-88C5-F64A25E00CCC.jpeg
Is it at AEV? Is that bumper available separately yet? I hope so.
 

DizzyIzzy

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It's getting delivered this week. The bumpers aren't available separately yet. Hopefully, for everyone, it will be coming out soon.
 

JEEPIDON

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Any color outside of the standard black, white, grey, silver is more difficult to sell. People may love how it looks, but don't want to own it themselves.

Will it be more difficult to sell than a standard color, yes. Will you be stuck with it forever, no. It is a jeep, it will sell.
And your research is based on what facts?
 
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