ThirtyOne
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- Apr 18, 2017
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- 2021 JLU Rubicon, 2017 Chevy Tahoe
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So hear me out. The Sahara is maybe the street Wrangler, or sometimes referred to as the more luxurious Wrangler.
But if you look at the 2021 order guide there is barely anything you can get on a Sahara you can't get on a Sport. And the few things you can't (body colored fenders, body colored top) you can get on a Rubicon.
At this point the trims don't make any sense. It's not that a Sahara is bad, it is that the things that would make the Sahara a meaningful trim don't come standard. Leather seats, safety packages, premium soft top or body color hard top, headliners, alpine, 8.4 infotainment, LED lights. These should all be standard on the Sahara.
As it is they have to offer everything they offer on a Sahara on a Rubicon because Rubicon owners have to get whatever they want. Otherwise they pout.
Ideally, Jeep would have three core trims:
Base - Like Sport today
Mid-Tier - Like Sport S today but with a better name
Luxury - Sahara with the standard features above
Rubicon should be an off-road package that can be added to any of the above. Truly special vehicles like the Mojave would be a trim level with its own set of options.
Tell me I'm wrong.
(Edited because I didn't realize that Selec-Trac is available on the Sport.)
But if you look at the 2021 order guide there is barely anything you can get on a Sahara you can't get on a Sport. And the few things you can't (body colored fenders, body colored top) you can get on a Rubicon.
At this point the trims don't make any sense. It's not that a Sahara is bad, it is that the things that would make the Sahara a meaningful trim don't come standard. Leather seats, safety packages, premium soft top or body color hard top, headliners, alpine, 8.4 infotainment, LED lights. These should all be standard on the Sahara.
As it is they have to offer everything they offer on a Sahara on a Rubicon because Rubicon owners have to get whatever they want. Otherwise they pout.
Ideally, Jeep would have three core trims:
Base - Like Sport today
Mid-Tier - Like Sport S today but with a better name
Luxury - Sahara with the standard features above
Rubicon should be an off-road package that can be added to any of the above. Truly special vehicles like the Mojave would be a trim level with its own set of options.
Tell me I'm wrong.
(Edited because I didn't realize that Selec-Trac is available on the Sport.)
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