WXman
Well-Known Member
- Joined
- Mar 1, 2017
- Threads
- 61
- Messages
- 2,855
- Reaction score
- 3,076
- Location
- Central Kentucky
- Vehicle(s)
- 2018 Wrangler Unlimited
- Occupation
- Meteorology and Transportation
If you look at July sales numbers and YTD sales numbers, there are only 2 vehicles in the entire FCA company that are selling well. Jeep Wrangler and Jeep Cherokee.
Jeep Cherokee is selling well IMO because it's priced right where it should be and it's the vehicle that's competing in the heart of the market these days. Small SUVs are what everybody wants.
Jeep Wrangler is selling well because it's the icon and it's a one of a kind vehicle. But, it's not priced where it should be and Mike Manley needs to be very very careful with these two cards in his hand. The auto market projections are looking grim right now across the board according to insiders, and if FCA wants to have a chance to survive they'll have to protect Jeep sales carefully.
Jeep Cherokee is selling well IMO because it's priced right where it should be and it's the vehicle that's competing in the heart of the market these days. Small SUVs are what everybody wants.
Jeep Wrangler is selling well because it's the icon and it's a one of a kind vehicle. But, it's not priced where it should be and Mike Manley needs to be very very careful with these two cards in his hand. The auto market projections are looking grim right now across the board according to insiders, and if FCA wants to have a chance to survive they'll have to protect Jeep sales carefully.
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