Saejin
Well-Known Member
- First Name
- Gene
- Joined
- Mar 2, 2018
- Threads
- 40
- Messages
- 738
- Reaction score
- 560
- Location
- Colorado Springs
- Vehicle(s)
- JLUR - Firecracker Red
I got 5.5% off of invoice pricing of $51,826.Dealers offering 6% below invoice are getting you somewhere. Whether it’s through low balling your trade, with dealer add ons, not buying down your in house financing rate or tacking on a percentage or two to the back end.
I have yet to see somebody get a full 5 or 6% below invoice without dealer add ons or trading in a vehicle. Something where the dealer can move money. Dealer going to make something off everybody. Only way they take a loss on price into hold back is if they can make it up elsewhere. They are not in the business to lose money. They may take $500 mini deals to move volume and get bonus checks through Jeep but doubt seriously they make break even deals on a hot vehicle like the new JL.
Numbers are below and it includes a dealer doc fee. I financed through my own bank as well. They did charge a doc fee, but I was still getting 5.5% off of invoice I didn’t care. They could have rolled the doc fee into the negotiated price and I would have not know, but I think they list it out separate on the contract as it gets paid into a different pot of money/profit then what they sell the vehicle for.
$54,365 MSRP
$51,826 Invoice price
$49,460 negotiated selling price
$50,039 (add in $579 in doc/protect fees)
- $510 (affiliate discount for tread lightly)
= $49,529 (price on contract)
- $500 military rebate
= $49,029 (final price before tax/title/reg/license fees)
I had no trade in, but did buy the lifetime warranty for $2665 which they said they were making about $100 profit on.
So 5.5% off of invoice. If no military then it would have been 4.4% off of invoice. I’m pretty sure they make money in volume sales and FCA is giving them a huge kick back based on how many Wranglers and overall Jeeps they sell.
Sponsored