The Great Grape Ape
Well-Known Member
- Joined
- Mar 30, 2017
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- Location
- Canadian Rockies
- Vehicle(s)
- 2015 JKU AspenX 5spd , 2015 JK Sport 6spd
You mean other than calling it the Upgrade in the order sheet when you order one?Ya, I'm confused. Is there anything from Jeep on it actually being an upgraded engine other than the start stop feature?
Or the change in compression?
Why? How would that marketing go versus the myriad of greatly improved features, how do you sell a 0 hp/tq increase 2 years after the Grand Cherokee and others actually get a tiny power bump from the same engine update?I figure they would be all over that in their marketing, but so far... nothing.
There’s a lot more to focus on in the launch (including the overall package), with the transmission they have ratios and gears to promote, with the 2.0T they can crow about numbers and hybrid tech, same with the eventual diesel. However, with the PUG on the surface it’s going to seem the same as the previous one to most (hence this very discussion), and any mention of subtleties like VVL, power delivery, weight saving, etc will look like fluff if it doesn’t up power by some empirical number for the average schmoe to point to.
Even if people don’t think there are improvements/changes, that’s fine, that perception doesn’t really change anything, they’ll just be getting minor benefits they attribute to the old design, which really doesn’t matter.
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