SoCalRubicon
Active Member
I'm looking at the lower end of the Rubi, with a manual, soft top, no heated seats or leather, etc. I'll splurge on the nav system, though. I'm hoping your Hard Rock was loaded to the gills, because as I said, I'm not going over 50, and if it is right at 50, then I may be in the ZR2.
A $2k price increase should land me below 50 with a little breathing room, I would hope. 2k is a significant price increase, in my book, for a comparably optioned model. Then again, maybe I should start looking at colors for the ZR2.
My 2016 Unlimited Rubicon with an automatic, 4.10 gears, dual tops, connectivity and supplemental airbags was $38K+tax/title
Invoice on a bare bones (all manual) 2017 Rubicon is $35700 so you should be able to get one for around $34500 (3% below invoice). So even i f they raise the price by $2K you would still be far under $40K.
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