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Sean L

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I bet everyone of those Gladiators they sell would have been a Wrangler sale.
My brother's main objection to the Wrangler is that it doesn't have a tow rating good enough for his trailers. Problem solved with the Gladiator. :giggle:

He wound up keeping the Expedition and getting a Corvette though. :facepalm::giggle:
 

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LydiaSP613

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‘Elloooooooo Jeeples! :sun:

Is anyone following the Dynatrac CODEX build??!? They have done amaaaazing things with that JT thus far!!!



Tony Carvallo, who’s heading the build, is one of the engineers responsible for the JL. He’s seen Vida’s pics, he knows her naaaaame!!! :surprised::rock: Her creator knows her!!!:blush:
 

Sean L

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Well, any doubts I had about the new Gladiator are gone after I saw my first one in the wild in Burlington, a stunning Overland in black. But I wonder, with such similar styling to the Wrangler, if it’s going to cut into Wrangler sales? I mean, this is the first time the Wrangler has had to compete against something else.
heh, yeah this "Self Competition" thing can bite you. Its one of the reasons the Dakota was discontinued. Why pay for a Dakota when you can Get a Ram for just a few thousand more...

I hope the Gladiator draws in Tacoma and Frontier buyers though.
 

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Sean L

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And the same reason the US didn’t get the “new” Ranger when the rest of the world had had it for years...competition with the F150.
Yeah, that can be pretty frustrating.

I saw that video of the Ranger Raptor in the PI last night and I just went, "why not sell that here?"
 

obwahn

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Sean L

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Because Ford covets that number one sales spot with the F150 and they don’t want to screw with that by offering similar vehicles that will cut into F150 numbers.
While I don't disagree with what you're saying, the F series is pretty solidly planted in that number one slot.

1 Ford F series 909,330 units in 2018.
2 Ram Trucks 536,980 units in 2018.

Presumably these numbers are for 1500-5500s and not just the Half Tons.
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